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The content audit workbook
22 pages · Spreadsheet + guide
How to score 500 URLs without losing a fortnight, and how to turn the scores into four decisions your team will actually act on.
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Editorial operating model in a week
18 pages · Guide
Roles, decision rights, review gates and escalation. The document that keeps a content programme alive past its first busy quarter.
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A measurement plan that survives a privacy update
26 pages · Guide + template
Consent mode, modelled conversions and server-side tagging, explained without the vendor sales pitch.
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Technical SEO for people who talk to engineers
20 pages · Guide
How to write an SEO issue that gets picked up in a sprint instead of dying in a 90-page PDF.
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